Home ScamsFacebook Scams ‘Woolworths Coupons’ Facebook Page is a Like-Farming Scam

‘Woolworths Coupons’ Facebook Page is a Like-Farming Scam

by Brett M. Christensen

Outline:
‘Woolworths Coupons’ Facebook Page claims that users can get a chance to win a $250 Woolworths voucher just by liking, sharing, and commenting.

Brief Analysis:
The Facebook Page is fraudulent. It is not associated with Woolworths and it is not giving away coupons as claimed. The Page is a scam designed to accumulate large numbers of likes in a short period of time. Once the Page has a large number of likes, it can be reused for further scam campaigns or sold on the black market to other scammers.

Example:
Good news!
We are going to giveaway 3 Vouchers to 3 lucky winners (worth 250$ each).
1) Like and Share this post.
2) Comment “Thank you for this giveaway”
Winners are going to be announced on 3rd April 2016 11:59 A.M.
Good luck!Woolworths Coupons Like-Farming scam



Detailed Analysis:
According to a post from a Facebook Page called ‘Woolworths Coupons’, you can win one of three Woolworths vouchers worth $250 just by liking and sharing the post and adding the comment ‘Thank you for this giveaway’.  Supposedly, winners will be announced in early April. The newly created Page features the Woolworths logo as its Profile image.

However,  the Page is fraudulent and has no connection whatsoever with the Australian supermarket giant. No vouchers are being given away. In fact, the Facebook page is a scam designed to collect as many likes as possible in the shortest possible time. By tricking people into liking, sharing and commenting on the fraudulent prize post, the scammers ensure that their fake page will be extensively promoted across the network and they will gain a great many new Page likes very quickly.

Once the fake Facebook Page has gathered a large number of likes, it can then be used to distribute survey scams or other types of scam posts, this time to a considerably larger potential audience. Or, the Page may be sold on the black market to other scammers who will repurpose it to suit their own nefarious goals.

Like-farming scams like this one are extremely common on Facebook. New versions appear every day. Be wary of any Facebook post or Page that claims that you can win valuable prizes such as store vouchers, gift cards, cars, airline tickets, or vacations just by liking and sharing.

Note that the genuine Woolworths Facebook Page features Facebook’s blue ‘verified’ icon beside its name.


Last updated: March 30, 2016
First published: March 30, 2016
By Brett M. Christensen
About Hoax-Slayer

References
Woolworths Facebook Page
Facebook Like-Farming Scams
What is a Facebook Survey Scam?

 

Importance Notice

After considerable thought and with an ache in my heart, I have decided that the time has come to close down the Hoax-Slayer website.

These days, the site does not generate enough revenue to cover expenses, and I do not have the financial resources to sustain it going forward.

Moreover, I now work long hours in a full-time and physically taxing job, so maintaining and managing the website and publishing new material has become difficult for me.

And finally, after 18 years of writing about scams and hoaxes, I feel that it is time for me to take my fingers off the keyboard and focus on other projects and pastimes.

When I first started Hoax-Slayer, I never dreamed that I would still be working on the project all these years later or that it would become such an important part of my life. It's been a fantastic and engaging experience and one that I will always treasure.

I hope that my work over the years has helped to make the Internet a little safer and thwarted the activities of at least a few scammers and malicious pranksters.

A Big Thank You

I would also like to thank all of those wonderful people who have supported the project by sharing information from the site, contributing examples of scams and hoaxes, offering suggestions, donating funds, or helping behind the scenes.

I would especially like to thank David White for his tireless contribution to the Hoax-Slayer Facebook Page over many years. David's support has been invaluable, and I can not thank him enough.

Closing Date

Hoax-Slayer will still be around for a few weeks while I wind things down. The site will go offline on May 31, 2021. While I will not be publishing any new posts, you can still access existing material on the site until the date of closure.

Thank you, one and all!

Brett Christensen,
Hoax-Slayer