Home ScamsFacebook Scams ‘Win a Butlins Holiday’ Facebook Scam

‘Win a Butlins Holiday’ Facebook Scam

by Brett M. Christensen

Facebook Page claims that you can win a holiday for four people from UK holiday camp company Butlins by sharing a promotional post and liking the Page.

Brief Analysis:
The Facebook Page is fraudulent and has no connection to Butlins. There are no prizes. The Page is a scam designed to quickly gather large numbers of likes so that the Page can be reused for further scams or sold on the black market to other scammers.

Share this post to enter, we’re giving 50 people the chance to win a Butlins holiday for 4 people on a date of your choice. Winners will be notified, like our page for updates.

Butlins Like-Farming scam

Detailed Analysis:
According to a promotional post on a Facebook Page that calls itself ‘Butlins Holidays’, you can win a Butlins holiday for four people on a date of your choice just by sharing the post. The post advises you to like the Facebook Page for updates and winning notifications.

Butlins is a holiday camp chain based in the UK. However, this Facebook Page is not associated with Butlins in any way and it is not giving away holidays as claimed. Instead, the Facebook Page is a scam designed to accumulate large numbers of Page likes as quickly as possible.

The genuine Butlins Facebook Page, which is called ‘Butlins’, not ‘Butlins Holidays’ and features Facebook’s blue ‘verified’ tick icon, is aware of the scam and has informed concerned users that it is currently working with Facebook to have the fake Page removed.

By tricking people into sharing the bogus prize post, the scammers who created the fake Page ensure that it is widely promoted across Facebook.  The fraudulent Facebook Page will thus gain a great many new likes within just a few days of its launch. Once the Page has accumulated a large number of likes, it can then be used to launch survey scams or other types of scams, this time to a much larger potential audience.

Or, the Page may be sold on a very active black market to other scammers who will repurpose it to fit their own nefarious goals. Generally speaking, the more likes a Page has the more money it can be sold for.

Like-farming scams like this one are very common. Be wary of any Facebook Page or post that claims that you can win holidays, cruises, flight tickets, cars, tech gear, or store vouchers just by liking sharing and commenting. Remember that there are no prizes and, by participating, you are exposing all of your Facebook friends to the scam and helping scammers achieve their aims.  So, don’t be tempted to participate ‘just in case’ or ‘just for fun’.

Last updated: April 18, 2016
First published: April 18, 2016
By Brett M. Christensen
About Hoax-Slayer

Facebook Like-Farming Scams
What is a Facebook Survey Scam?
Butlins Facebook Page


Importance Notice

After considerable thought and with an ache in my heart, I have decided that the time has come to close down the Hoax-Slayer website.

These days, the site does not generate enough revenue to cover expenses, and I do not have the financial resources to sustain it going forward.

Moreover, I now work long hours in a full-time and physically taxing job, so maintaining and managing the website and publishing new material has become difficult for me.

And finally, after 18 years of writing about scams and hoaxes, I feel that it is time for me to take my fingers off the keyboard and focus on other projects and pastimes.

When I first started Hoax-Slayer, I never dreamed that I would still be working on the project all these years later or that it would become such an important part of my life. It's been a fantastic and engaging experience and one that I will always treasure.

I hope that my work over the years has helped to make the Internet a little safer and thwarted the activities of at least a few scammers and malicious pranksters.

A Big Thank You

I would also like to thank all of those wonderful people who have supported the project by sharing information from the site, contributing examples of scams and hoaxes, offering suggestions, donating funds, or helping behind the scenes.

I would especially like to thank David White for his tireless contribution to the Hoax-Slayer Facebook Page over many years. David's support has been invaluable, and I can not thank him enough.

Closing Date

Hoax-Slayer will still be around for a few weeks while I wind things down. The site will go offline on May 31, 2021. While I will not be publishing any new posts, you can still access existing material on the site until the date of closure.

Thank you, one and all!

Brett Christensen,