Home ScamsFacebook Scams Kroger ‘Free $80 Gift Card’ Facebook Survey Scam

Kroger ‘Free $80 Gift Card’ Facebook Survey Scam

by Brett M. Christensen

Circulating Facebook post claims that you can click to get a gift card worth $80 from US retailer Kroger.

Brief Analysis:
The post is fraudulent. It is not associated with Kroger and no gift cards are being given away. The post is a scam designed to trick you into spamming your friends and supplying your personal information via dodgy survey websites.

Kroger Gift Card Scam

Detailed Analysis:
According to a post currently being shared across Facebook, you can get a free gift card worth $80 courtesy of US retailer Kroger. Supposedly, Kroger is giving away the gift cards as a means of celebrating its 138th anniversary.  The post, which features an image supposedly depicting one of the free gift cards, urges you to click to ‘get yours now’.

However, the post is not associated with Kroger and it is not a legitimate Kroger promotion. No gift cards are being given away. The post is a typical survey scam.

If you go ahead and click in the hope of getting one of the promised gift cards, you will be taken to a fraudulent prize webpage designed to look like it is part of Facebook (see screenshot below). The page claims that, before getting your gift card, you must share the page on Facebook and then send a page link to 15 of your Facebook friends.

By carrying out these  ‘2 simple steps’, you help to promote the scam across Facebook and expose all of your Facebook friends to the scam as well. In short, you become a spammer on behalf of the fraudsters who created the fake gift card post and page.

And, even after you spam your friends as requested, you will still not get the promised gift card. Instead, clicking the ‘Get your gift card’ button opens a list of links to various third-party survey websites. You will be told that you must verify your entry by participating in one or more of the listed surveys.

The links open sites that promise the chance to win further prizes in exchange for supplying your name and contact information and filling in surveys. However, fine print on the page will state that, by participating, you are agreeing that your personal information can be shared with site sponsors and online marketing companies.

Thus, soon after participating, you will begin receiving unwanted phone calls, text messages, emails, and surface letters that try to peddle various products and services that you probably neither want nor need.

Meanwhile, the scammers will be paid a commission each time somebody provides their information on one of the survey sites.

And, alas, no matter how many surveys you complete, you will never get one of the gift cards, which, of course, never existed to begin with.

Survey scams like this one are very common on Facebook. Scammers have used the names of many well known companies in alternative versions of the scam.  Be wary of any Facebook post or Page that promises free gift cards, vouchers, coupons, or other valuable prizes just for sharing and participating in surveys.

Fake Kroger Gift Card Page

Last updated: April 11, 2016
First published: April 11, 2016
By Brett M. Christensen
About Hoax-Slayer

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Importance Notice

After considerable thought and with an ache in my heart, I have decided that the time has come to close down the Hoax-Slayer website.

These days, the site does not generate enough revenue to cover expenses, and I do not have the financial resources to sustain it going forward.

Moreover, I now work long hours in a full-time and physically taxing job, so maintaining and managing the website and publishing new material has become difficult for me.

And finally, after 18 years of writing about scams and hoaxes, I feel that it is time for me to take my fingers off the keyboard and focus on other projects and pastimes.

When I first started Hoax-Slayer, I never dreamed that I would still be working on the project all these years later or that it would become such an important part of my life. It's been a fantastic and engaging experience and one that I will always treasure.

I hope that my work over the years has helped to make the Internet a little safer and thwarted the activities of at least a few scammers and malicious pranksters.

A Big Thank You

I would also like to thank all of those wonderful people who have supported the project by sharing information from the site, contributing examples of scams and hoaxes, offering suggestions, donating funds, or helping behind the scenes.

I would especially like to thank David White for his tireless contribution to the Hoax-Slayer Facebook Page over many years. David's support has been invaluable, and I can not thank him enough.

Closing Date

Hoax-Slayer will still be around for a few weeks while I wind things down. The site will go offline on May 31, 2021. While I will not be publishing any new posts, you can still access existing material on the site until the date of closure.

Thank you, one and all!

Brett Christensen,