According to a post currently being shared on Facebook, UK supermarket chain Sainsbury’s is giving three lucky families the “amazing gift of an entire year of free groceries” to celebrate Christmas.
The post claims that for a chance to win you only need to share and comment before a specified date and time.
However, the post and the Facebook Page that published it are fraudulent. The post has no connection with Sainsbury’s and those who participate have no chance whatsoever of winning a year of free groceries or any other prize.
In fact, the post is a typical Facebook like-farming scam designed to gather likes and shares, thereby increasing the popularity of the fake Facebook Page.
Once the page has accumulated a large number of followers, the scammers can use it to distribute survey scams and other types of fraudulent activity, this time to a much larger pool of potential victims.
Alternatively, the page may be sold on the black market to other scammers who will repurpose it to fit their own nefarious goals.
Note that the genuine Sainsbury’s Facebook Page, which features Facebook’s blue verified icon to prove its authenticity, makes no mention of the supposed grocery giveaway.
A screenshot of the scam post:
To celebrate Christmas this year we are giving the amazing gift of an entire year of free groceries to three lucky families that share/comment by 12:30 Saturday! Best of luck to everyone and Happy Holidays.