This story was first published on May 25, 2015
Message being distributed on Facebook claims that, just by sharing, liking, and commenting, you can win a gift bag containing 4 tickets for a Carnival Cruise.
The message is a Facebook like-farming scam. It is not associated with Carnival Cruises and there are no prizes. The scam is designed to accumulate large numbers of Page likes so that the fraudulent Facebook Page can be either used to launch further scam campaigns or sold on the black market to other scammers. There have been a series of these Carnival Cruise giveaway scams on Facebook in recent years.
To win just Share & Like photo. (Comment to double chances)
Winners will be tagged in this post and messaged in 24 hours. Like our page
We’re giving away 150 of these goody bags, each goody bag will contain 5 first class tickets for a Carnival cruise, $2,000 and a Carnival t-shirt. To win just Share & Like. (Comment to double chances).
Ends 25th may. Make sure like our page for the winners announcement
According to a post that is currently appearing on Facebook, you can like, share, and comment to win a gift bag containing 4 Carnival Cruise tickets and $2000 in cash.
An earlier version claimed that you could win a “Goody Bag” containing 5 first class tickets for a Carnival cruise as well as $2000 and a Carnival t-shirt.
In fact, several versions of these supposed Carnival Cruise giveaways have appeared on Facebook in recent years.
However, the posts and the Facebook Pages that generated them are not associated with Carnival Cruises in any way. No Carnival Cruises gift bags are being given away. There are no prizes and no winners.
In fact, the posts are typical like-farming scams. The goal of the people who create such posts and Pages is to accumulate as many Page likes as possible in the shortest possible time. By launching a Page that pretends to be associated with a high-profile company such as Carnival Cruises and offering an attractive prize package as bait, these scammers can often harvest hundreds of thousands of Page likes in just a few days.
Tricking people into liking, sharing, and commenting on a fake giveaway post ensures that the Page receives a great deal of exposure across the network and this translates to a great many new Page likes.
Once the fake Page has gathered a large number of likes, its owners can use it to launch survey scams or other types of fraudulent activity, this time to a much larger potential audience.
Alternatively, the Page may be sold on the black market to other scammers who will repurpose it for their own nefarious needs. The more likes a Page has, the higher the price it can command on the black market.
The real Carnival Cruises Facebook Page features Facebook’s blue ‘verified’ icon to show that it is indeed the company’s official Page.
Be wary of any message on Facebook that claims that you can win an expensive prize just by liking and sharing.